Leisure honeypot - Alton Towers

• Situated in Staffordshire near Stoke-on-Trent.
• There are thousands of visitors yearly.
• Many schools visit Alton Towers as well as many other groups. There are discount rates on groups to encourage this.
• Alton Towers used to be a Stately Home with a small fun-fair.
• It has now developed into a major theme park.
• Alton Towers has a new ride built each year to encourage visitors to come back.
• Access is only by long winding country roads! No main road access.
• It is based in quite isolated countryside.
• Large rides cause visual pollution to neighbours.
• There are many shops, restaurants etc within the park.
• The litter problem is sorted out internally.
• Large areas of countryside are taken over for parking.
• There is a problem with traffic congestion around the park at opening and closing times.